Katie Mason

Hi, I'm Katie!

Communications & Digital Strategy

I'm a strategic communicator who believes the best campaigns are built on empathy and evidence. I love finding the story inside the data and turning it into content that actually moves people to act.

Currently finishing my Master's in Communication & Media Management at CSU while working full-time as an Operations Specialist at UNC, where I support student success programs.

13%
Social media
engagement rate
150%
Increase in
service registrations
4+
Years in
higher ed communications
Experience
Oct 2021 - present
University of Northern Colorado
Operations Specialist, Student Academic Success
info here
  • Achieved a 13% social media engagement rate through audience-focused content strategy
  • Drove a 150% increase in service registrations via the iGrad transmedia campaign
  • Successfully led a campus-wide First Gen Week video campaign
Education
Est. May 2027
Colorado State University
Master's · Communication & Media Management
Developing expertise in media strategy, audience analysis, and organizational communication
  • Completed coursework in digital media research, media writing & production, marketing communications, and web design
  • Present case studies to real-world clients, such as the CSU Social Media team, professional runner Olin Hacker, and the Red Cross of Colorado
May 2021
Coe College
Bachelor's · Psycholpogy & English
Built a foundation in human behavior and written communication
  • Cum Laude
  • Member of Alpha Lamba Delta, Phi Kappa Phi & Psi Chi honor societies
  • Student Athlete - Golf

Strategy & Content

Digital campaigns Copywriting Audience research Transmedia storytelling

Platforms & Tools

Meta Buisness Suite Social analytics tools Video production Canva

What I bring to every project

Data-informed decisions, human-centered execution Clear communication across teams and audiences Attention to detail Curiousity and creativity

Let's work together!